• Change App pulls a logo switcharoo

    / Comments (1)

    We've seen more of the Change crew around town lately, and most of the time they're wearing a shirt sporting their new logo: a coin jar.

    We can't remember what the old logo is, and it's been pretty well scrubbed from the web, but this one -- by BitMethod designer Amanda Morrow -- looking pretty nice.

    It rocks as an iOS app icon. But we wonder, does it work as well in practice? In other mediums? Put it on a web graphic and it reads not as a logo, but as clipart.

    We think it could go a little farther. How is Change's new logo working for you?

  • If Des Moines was a person...

    / Comments (0)

    ...who would she be? Or he. We don't know. DSM probably seems like a lady to us.

    Via.

  • Did you do Small Business Saturday?

    / Comments (0)

    You've probably seen American Express' ads promoting shopping locally one day a year. We think it's a brilliant marketing campaign, since so many people gladly bought in, starting spreading the word and using up that hashtag, but spiritually? We feel Small Business Saturday falls pretty flat.

    Why promote just one day a year to shop locally? Why is that day after the majority of shoppers have spent a wad of cash on Black Friday? Isn't that exactly the same criticisms Black History Month receives?

    What's more, American Express' campaign is so halfhearted as to be further insulting to our friends and neighbors who own and run shops where we live. Sure, AE's got a place to find local businesses on their site, but the list is not at all curated: not even enough to only include shopping destinations. Depending on where you focus your map over Des Moines, you get lauded recommendations such as QuickTrip and Best Western Restaurant.

    We love advertising, design, and campaigns with heart. However, American Express' Small Business Saturday campaign is an example of the failure of many well-intentioned consumers to think critically. Don't buy into the hype, people. Support small businesses all year round, and not because American Express tugs at your heart strings.

  • New work in Chicago: Mural by MOMO

    / Comments (0)

    Pawn Works and MOMO teamed up for a new Chitown mural. All bright colors and abstract shapes, we think it's looking good.

  • Market Day brings the sass with a series of attitude posters for its Black Friday sale

    / Comments (0)

    Des Moines crafter Jen Geigley posted a collection of posters for indie craft fair Market Day. We really dig their posters for this event, designed by Dani Awesome.

    I'm loving the Market Day Black Friday posters this season. Aren't they fantastic!? In case you haven't heard, this Friday is Market Day's Black Friday Indie Shopping Bash. Market Day is the very best place in Des Moines to find a huge variety of unique handmade, local and vintage gifts for everyone. And you won't get trampled by crazy shoppers or have to wait in line outside in the dark at 4 am. Swing by the Kirkwood building and support the local creative community. You can find us at 400 Walnut Street from 9:00 am until 5:00 pm. (That's right ... 9 to 5!)

    Head over to the Facebook invite to RSVP. See you Friday.

    (I'll be knitting my tush off until then!)

    We'll try to be there. It sounds better than the rest of the family's plans to hit up Target for doorbuster sales, that's for sure.

  • Catch something: Des Moines' Convention and Visitors Bureau reveals a rebrand

    / Comments (2)

    This week the GDMCVB was jubilant over the roll out of its new slogan, logo, and site redesign, all encouraging people to "Catch Des Moines."

    We aren't sure what "Catch Des Moines" means, but the CVB carries it through several applications on its site, to varying degrees of success.

    "Catch holiday cheer"? Sure.

    "Catch spirited science"? That one doesn't work as well -- it's hard for our brains to parse.

    But "catch a loving curse"? Maybe the CVB should rethink that one. The verb "catch" already has our minds in a place that makes us want to wash our hands. "Catch a loving curse" doesn't make sense to the first-time viewer, and it sounds like Des Moines will give visitors an STI.

    We also wonder how long this design will be used -- and how often the CVB will have to think up pertinent things to "catch" about featured events.

    Overall, the site redesign is...fine. There isn't a major improvement in usability, and it isn't particularly visually exciting. It seems like the CVB could have benefitted from one more person asking tough questions about features, like, "What is the purpose of including a weather widget on every already-packed page?"

    Sure hope they like that "Catch Des Moines" slogan, though -- they've even changed their Twitter handle to match.

  • #ShitToHit: Videos take over Anderson Gallery tonight

    / Comments (0)

    An all-video installation curated by Drake prof Lenore Metrick-Chen opens tonight. Head on down for hors d'oeuvres and new media art.

    “Projecting Identity” opens with a reception on Friday, Nov. 9, from 5 to 7 p.m., and remains on view through Dec. 14. The reception is free and open to the public and will include a special screening of Microcosm, a digital 3D animation by Miao Xiaochun, an influential and controversial Chinese artist. Microcosm will be screened at 6 p.m. in the Turner Jazz Center after a short introduction by Metrick-Chen.

    Via.

  • #ShitToHit: First Friday art openings all over Des Moines

    / Comments (0)

    Our friends at Art Beacon give in-depth insider coverage of Des Moines' budding art scene. They host critiques, reviews, and a full calendar of Des Moines shows.

    Tonight is the first Friday of November, and there are a LOAD of shows to hit, from indie galleries to the Des Moines Art Center, and even the artist studios at Art 316 are hosting an open house.

    If you can only pick one opening to go to, start with Curtis Poortinga's colorful creature paintings at Thee Eye. Strange Invasion opens at 6 PM.

Rocket Fuel