Action Marketing Group

Director of Brand Love
Action Marketing is hiring a Director of Brand Love. You will be responsible for business development optimization, prospecting and RFP management for lifestyle and entertainment clients for our high-pace experiential marketing agency. Director will work closely with senior management in addition to the other new business team members.

Task at hand:
• Optimize Action’s overarching business development process
• Create, implement and oversee sales pipeline to manage client lead intake, outbound activity, and prioritization
• Evaluate existing AMG client base to identify opportunities for organic growth and service expansion
• Identify new (and existing) leads in non-competitive client categories
• Continuously develop an extensive roster of prospects
• Evaluate RFP opportunities
• Manage RFP process including concepting, deck writing and presentations
• Identify new services for revenue growth
• Spearhead PR opportunities, where appropriate

Requirements:
• Proven track record of growing revenue and client base (from prospecting through to being awarded projects)
• Outstanding work ethic,
• Strong client relationships
• Creative/strategic thinker
• Exceptional writing and presentation skills
• Ability to play a strategic role with clients once a project has been awarded
• Able to travel frequently for pitches and prospecting
• A strong Rolodex of potential clients
• Bachelor’s degree in related field, or equivalent experience

Experience
• 8-10 years experience with consumer marketing (direct experiential background is mandatory)
• 4-6 years of agency experience in new business development